OUR STORY

The origin story of FearWorm begins in the 1990’s at an alternative radio station in Austin, Texas. Patrick was a radio personality at that time, ‘Steven Wilde -The Love Child’! Over time, Patrick proved himself with creativity and expertise, and soon worked his way up to Creative Director of the station’s creative department. Ernest worked in the radio station’s advertising department selling ad placements hand over fist! After many years of seeing the value of applying advertising strategy in this area over just making a sale, Ernest decided to invest more of his time in the realm of advertising outside of radio with the start his very own agency in 1997. Over the years, Patrick and Ernest kept in touch and worked on many creative projects together. Patrick had always been an avid fan of all things Halloween, and in 2004 began working with the House of Torment in Austin on their radio commercials.

A few years later, Patrick became their marketing director and a profit-share partner. After five inspiring years, Patrick had observed massive growth for the attraction due to a perfect storm of product, creative branding and marketing strategy. He felt that the services provided to this one haunted attraction could, with the right team, be offered to attractions across the country to help to grow this amazing industry from the inside out. With excitement, Patrick knew exactly who to call.

In August of 2013, Patrick and Ernest met for lunch at a Brazilian steakhouse in Austin. With Patrick’s passion for haunted houses, some fine Brazilian meats, and both his and Ernest’s backgrounds in advertising, the first and largest full-service marketing agency for haunted attractions was born. Since then, FearWorm has grown leaps and bounds. The passionate, professional, and unique team behind FearWorm, paired with our exceptional clients, are our most valuable assets. Together, FearWormers offer creativity, experience and excellence in advertising across the board. Whether it’s a captivating digital campaign, a killer radio ad, a traffic stopping billboard, or a creative social media concept…FearWorm is leading this industry into the future with unmatched talent, Hollywood-level production, and excellent customer service.

Meet The Team

Ernest Corder

President & Founder

Tyler Barnett

Operations Director & Partner

Laura Kilpatrick

Content Director

Matt Nelsen

Digital Media Buyer

Tashona Smith

Project Lead

Teresa Canipe

Executive Assistant

Andrew Klokow

Content Creator

Sommer Hruska

Project & Account Lead

We create AWESOME work!

Over 30 years of advertising experience and nearly two decades of working with haunts gives us the ability to produce real results for our clients.

Have you heard of an earworm? It’s a catchy ad or jingle that gets stuck in your brain. Well, a FearWorm is a catchy ad or jingle that implants FEAR in your head.

FearWorm is the largest full-service advertising agency in the country focused solely on advertising and marketing for haunted houses and the haunt industry. We call it “Hauntvertising,” a specialization in creating effective marketing campaigns for haunted houses and attractions. We combine… (1) Over 30 years experience in the event, entertainment and haunt advertising business (2) $12,000,000 a year in media buying power and savvy (3) the expertise of a full-service ad agency (4) effective creative work (5) the love for and understanding of the haunt industry… to create the most effective marketing team in the haunt industry.

Our goal is always our clients’ success – year-over-year attendance and revenue increases. That’s how we judge success.

We also manage an online site for haunted attractions to easily purchase most forms of digital and mobile advertising, including banners, mobile ads, mobile device I.D. targeting, geo-fencing, re-targeting, Google Ads, Hulu, Pandora and Spotify.

FearWorm is an arm of Redroc Austin, a full-service marketing and advertising agency located in Austin, TX, with an 20-year track record of success in the entertainment and event marketing arena.

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